New Ariel Matic liquid detergent gives tough stain removal in just 1 wash, as well as prevent your coloured clothes from fading. As a liquid detergent, it dissolves easily in water. With Ariel's superior technology, it is hard on stains but soft in colours, giving your coloured clothes the perfect wash solution. Especially formulated for fully automatic washing machines, Ariel Matic liquid detergent washes as much as 1kg powder, hence delivering excellent usage value.